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Making decisions with
the data you need
, not
just the data you have

At Impact Data Metrics, we understand Place.

At Impact Data Metrics (IDM), we understand place.

We use advanced Machine Learning and Artificial Intelligence technologies to create our datasets, ensuring their stewardship, integrity and provenance. With billions of records, we have datasets covering education, business, demographics, property, research, innovation, investment, skills, jobs, planning and more.

Working with IDM, you will access a singularly valuable resource to help you to make decisions with the data you need and not just the data that you have.

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AI & Machine Learning

Our proprietary AI/ML approach powers our products.

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Collect, Clean & Organise Data

We get rid of errors and fill gaps in datasets.

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Reliable Data

By fixing data quality we know we can rely on our analysis.

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Quality Data Insights

By assembling multiple datasets, we derive deep insights that enhance client decision making.

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Mapping Activity

We know what’s happening and where across the UK and beyond.

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What our clients say

We value our customers feedback

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When we are looking to fully understand the depth of local economic opportunities and challenges our ‘go-to’ adviser IDM are always able to provide that big data analytics input, to further supplement that of our own in-house research and knowledge.


UK Head of Planning, Global Property Company

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